AI is reshaping marketplaces, and OLX is at the forefront of this transformation. In this session, Andreas Merentitis will explore the latest trends driving this change, from personalization to process automation and fraud detection, as well as share how OLX and others are leveraging AI to revolutionize buying and selling. He will also look ahead to what's coming in the next 2-3 years, offering insights into how AI will continue to redefine trust, engagement, and user experience in marketplaces around the globe.